Bondly A DeFi Powerhouse Taking Over The NFT Space

Most crypto enthusiasts have heard of Bondly (BONDLY) ever since they stormed on the scene in September 2020. Heck, I talk to people who aren’t even into crypto (because stocks are so cool…) and THEY know of Bondly thanks to partnerships with influencers and artists. What is Bondly anyways? Bondly makes decentralized finance (DeFi) more accessible to everyday users through decentralized escrow payments and traditional marketplaces. They offer an ecosystem of decentralized products that is growing at an exponential rate. Bondly is built on Polkadot Substrate ecosystem and has been CRUSHING milestones in their roadmap since launch including strategic partnerships with several giants in cryptocurrency and the entertainment industry. Let’s take a closer look at what Bondly has done over the past few months!

The four main products of Bondly include NFTLaunchpad, BONDSwap (aka BSwap), BONDProtect and BONDDex
BONDSwap is an OTC (Over the Counter) Trading Portal that enables users to send crypto from one blockchain to another. BSwap simplifies the escrow process for digital or physical goods in a decentralized escrow service with the ability to do recurring payments. To provide access to different chains, Bondly will tap into the Polkadot network. Apart from providing access to multiple chains, Polkadot delivers the security and speed required for a successful swap.

Bondly recently integrated an NFTLaunchpad through BSwap AND have had their first BSC Launchpad collaboration with the Force.trade. The NFT Launchpad serves as a proven model for Bondly’s partners to gain traction, grow revenue, and secure a foothold in the NFT space. Once the initial onboarding is completed, the NFT LaunchPad allows partner projects to use Bondly’s infrastructure and networks as a foundation for other verticals such as music, collectibles, game royalty NFTs, and more. Bondly has had NFT Launchpad events with Collateral, Raze Network, Beyond Finance, Cook Protocol and Key Tango. Bondly holders gained access to NFTs for each of these projects, where they received project tokens airdropped just for holding an NFT.
BONDProtect (BProtect) is the backbone of Bondly. It provides a marketplace payment rail built with smart contracts. To put it simply, Bondly uses BProtect so that they can unleash into the ecommerce market by providing a decentralized escrow service for buying and selling NFTs. One current marketplace problem that Bondly is addressing the BProtect is the $2.28 Billion fraudulent orders without proper escrow. Decentralizing escrow payments with smart contracts is music to my ears! Automatic and trustless! What is fascinating is that BProtect can be integrated with leading traditional payment services such as PayPal! They have kept upgradability in mind as volume continues to ramp up and have partnered with a giant to handle large volume — Chainlink.
Partnerships, Partnerships, Partnerships

They have also been bullish on influencer and artist partnerships, including: Logan Paul, PelleK, Tory Lanez, Curren$y, Morgan Heritage, Lewis Capaldi, 6ix9ine and Reggae Royalty.
If any of you are or were Pokémon card collectors, you have to check out the Logan Paul’s unboxing of 36 uber-rare first edition Pokémon cards that he put up for auction along with Bondly Powered NFTs. Go to the 1hr mark and you’ll get to see a 1st Edition Charizard unwrapped from a brand-new package. EPIC childhood memories right there!

ANNOUNCEMENT: Bondly and Globe Photos teamed up with Richard Branson’s Charity to donate a 1 of 1 Frank Sinatra NFT to help raise both funds and awareness for his Inspiring Children Organization. Globe Photos and Bondly are teaming up once again to offer some select limited edition contemporary art pieces through the highly anticipated Dali art sale on May 11th!

Bondly has secured very strategic partnerships with some of the biggest names in crypto too. Here are some of these partnerships: Binance Smart Chain, Atari, ChainGuardians, Polygon, Plasm, Chainlink, Spiderdao, Bridge Mutual, Litentry and OKEx.
Plasm Network and Bondly Expand Strategic Partnership
This partnership is pivotal for Bondly as Polkadot inches closer to deliver the most robust platform for security, scalability and innovation. The Plasm team aims to become one of the first parachains on Kusama with Shiden Network, and this will be milestone 2 in launching Bondly’s services in the Polkadot ecosystem. After the launch on Kusama, Polkadot will be next once Plasm becomes a Parachain on Polkadot. Why is this important for Bondly? Plasm’s own Maarten Henskens says it best “NFTs involve complicated transactions and executions of smart contracts in the minting, bidding, selling, and transferring process, reflected in high gas fees from simple transactions. Deploying Bondly in the Plasm ecosystem will reduce those fees tremendously.”. Simply put, Plasm Network enables Bondly to be a BEAST in the NFT market!
Litentry Partnership
Bondly Finance now integrates with Litentry’s upcoming Crypto Identity & Social Network product called “My Crypto Profile” that allows users to link and verify their Ethereum accounts with Twitter accounts in an automatic and transparent way. This is powered by Litentry Registrar which is an open-sourced software that focuses on automatic verifications, leveraging well-designed cryptographical challenges to further reduce human interventions. Again, linking the non-crypto masses to crypto!
Polygon Partnership
Integrating Bondly with Polygon will open the door to cheaper NFT minting, swapping, and selling; making digital collectibles accessible to non-crypto native users. This partnership will allow NFTs to be bought and sold with negligible transaction fees and near-instant confirmations. This will create a thriving artwork for digital collectibles that’s open to everyone.

Bondly and Atari
Yes, Atari. THE Atari. Atari and Bondly will be working together on the creation of collections of NFTs, covering gaming, music and more areas. The objective will be then to roll out the Atari Metaverse gaming platform which will combine the best aspects of the legacy gaming properties and the most current entertainment creators in music and gaming, using Digital Collectibles and NFTs as a core component of the entire Metaverse experience.
Now we could continue with all the partnerships Bondly has secured but we would need a few days set aside for reading. Bondly has moved at lightspeed in the crypto world and are about to go from moving at lightspeed to HYPERSPEED. I know… I know…calming down now… wellllll they just acquired an investment from OKEx Blockdream Ventures to fast track their growth in the NFT ecosystem. Fast track… as in a faster track then the one they are on. A hyper fast track. This investment will focus on three key areas: Bondly Launchpad, NFT technology exploration and IP cooperation via the BondProtect Marketplace. Fair warning Bondly holders, BUCKLE UP!

Bondly grabbed the bull by the horns and is crushing milestones. The Q2 Roadmap includes multiple partnerships through Bondly Music, Bondly Art, Bondly Sports, Influencers and Collectibles. This article has only given you a glimpse into what Bondly has done, and what they continue to do. Check out their roadmap for a glimpse into what is to come.
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Till the next Medium, you’re on your own. Laaaterrrrr…
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